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Monthly Archives: February 2017

Hire Professionals for Corporate Event Photography

• You have a better business value – While your guests and clients notice professional photographers present at your event, they tend to value you more as it brings about a skilled touch to your work. While you have professional and high quality images of your event for showcasing on your website and brochures, you get to bring about an appeal that is professional.

• Proficient services – While they come along with a set of high quality equipment to capture your event, they would ensure the fact that you do not have to instruct them on anything after an initial briefing. If it is a large event, they would ensure that several photographers in the team would capture the event from different angles.

• Helps in future business prospects – While you have a stock of high-quality images to showcase your clients, you have better chances of business for the days to come. Your employees can use them as references and also helping you bring out a good picture of your company o the world.

• Creates a good memory for your organisation – While you collect photographs from your employees and guests that they have captured during the event, there is a variation in the quality of the photographs that you may not like to preserve. While the photographer captures the best photographs of the moments from your event, you get to have a collection of the best photographs of the same quality that would not only enhance the look of your collection but would look appealing as well.

Become Self Taught Photographer

People say that to become a professional photographer takes at least from five to six years of steady and regular training and development. Market conditions are constantly changing; if a person is ill-versed in it, he has to wade through a lot of difficulties. The fact is that what there was five or six years ago may be no longer applicable today. This also applies to the practical work, and education. Paradoxically, today photographers are not prepared in any educational institution, they start from scratch with the camera and simply do photography depending on practice and taking some theory from I-net. A complete professional education involves the viability of the labor market, a good level of preparation of the photographer, both technical and artistic. So, relying on that, there are some ways of getting knowledge for the future photography career.

PHOTOGRAPHY SCHOOLS

Higher education in photography is available in many institutes of higher education, schools, training, etc. But now, according to professional photographers, this formation does not meet modern requirements. More and more people step aside from the formal education for independent courses or even free I-net lectures.

The problem is not only in the time lack or some global market tendencies, but also in the fact that the individual faculties of photographers, can be a sufficient basis. Also, the overall high demand for entrance exams can become a serious obstacle for the novice photographers. Studying online or in private with the craftsman turns out to be cheaper, more effective, and easy-going.

PRIVATE COURSES

Most private schools, although compared to the public ones having the better technical equipment, have a serious drawback: as a rule, they do not teach mechanic photography basics like chromatic, and chemistry, photo processes and photo composition, or lack separate lessons on photographic technique and lighting. Usually, it is a photographer with a lot of shooting experience, both analog and digital, who does not always practice some photography disciplines. Again, most currently known professional photographers did not receive education themselves. So, anyone who wants to become a professional photographer does so at their own risk. There’s no sure way to become a good photographer just like there’s no universal recipe for becoming an excellent product manager.

Main problem of a professional photographer

The main problem of a professional photographer is that money on taking a photo will always stand in the first place. It’s enough to have a look at a good photographic technique and materials price tag to make sure of it. There’s no work for free, even if you’re an artist. And to sell good, you should follow the market demands, but not your ambitions, want it or not.

Another problem is the need for an art education, which is the kinda paradox. Of course, every new client wants to know if you’re keen on what you do, and your glossy diploma usually serves as a solid proof, if not numerous honorable mentions of respected customers.

Another issue which are kinda bias and a perpetuated stereotype is the fact that the photographer can not be regarded as a professional simply because he earns his living by filming. Everyone can be such a “professional” and benefit from a mediocre level in photos. True, without having a good reputation, the photographer will not be able to succeed. Being professional means understanding what the customer needs, even the most insane and inadequate ones. After all, they’re just people who pay you.

All this is complicated and time was eating. Anyone who has education, a permanent job, and a family, will never agree to constant moving in pursue of career photography laurels because it’s simply incompatible. No worries. You can be a photographer in mind and have a small circle of friends. Or you can take casual photos as a well-paid hobby, and your little passion, without chasing Siberian Tigers or Lady Gaga for a sensational shoot for neither National Geographic nor Cosmopolitan, whatever.

Photo Retouching

The techniques and processes of getting an image ready for final presentation are implemented by image retouching, resulting in augmentation of its looks. Almost all images you see in any format of advertisements have undergone retouching, which can vary from just a subtle change to a dramatic changeover of various elements of the image. Even the photos of real beauty campaigns undergo this important process, may be for small improvements like dust removal and sharpening.

Image retouching works towards slightly changing, rather improving, looks of the subject. The digital manipulation includes basic “fixes”, like erasing pimples or making a ruddy complexion appear even. Experienced and talented photo retouches can even perform more complex manipulations such as making a subject appear slimmer or even morphing two or more subjects seamlessly. Scars on the face or body of a person are also easily erased through this process of digital enhancement.

In the case of a product, the experts of photo retouching make the product appear attractive by all round development of its image. Mostly a reader or viewer decides on buying a product after seeing its picture, especially decor items or furniture, quality enhancement of their images holds the key to attract customers. Hence this process ensures that the products look attractive by highlighting its important areas in every possible manner.

At the onset, the professionals at retouching analyze the image from the point of view of a viewer and assert what improvements are needed to make the picture look more attractive, impressive and lively. They use advanced computer imaging software to change the appearance of a photo or any other digital image.

The two most common ways of retouching a photo are sharpening the image or causing some parts to become blurry, ostensibly to hide some deformity. Other important ways to enhancing the looks of a person are hiding blemishes, like pimples and scars, as well as retouching the skin to give it a smoother or more youthful appearance.

Bridge Camera

Background

A bit of background may help in understanding where I am coming from. I have been a keen photographer for many, many years and cut my teeth, so to speak, on film SLR’s having used Canon, Nikon and Pentax cameras long before digital cameras came on the scene.

I embraced the digital format and enjoyed the differences that it brought. In the intervening years I have tried a wide selection of different types of digital cameras. I have tried the simple compact, the bridge, the DSLR and more recently the CSC or compact mirrorless camera. Each one has their benefits, depending on what you want from a camera.

The quality of each type is generally good, although in many respects you still ‘get what you pay for’.

Popularity

Thinking about the popularity of each, I think there will always be a larger proportion of people who prefer the DSLR, but there is a newer kid on the block that is fast gaining ground over the DSLR because of the difference in size and portability among other things and that is the Compact System Camera or Mirrorless camera, so named because of the omission of the pentaprism mirror of the DSLR and thus enabling the smaller, more portable design.

I think these would be the top two types of camera in the market today, but I notice that the Bridge camera is also keeping it’s fair share of the market and with the newer models that are constantly emerging from the likes of Panasonic, Sony, Canon and Nikon there seems to be a healthy respect for this type of camera. I have recently purchased a Panasonic Bridge camera, the FZ330 and I am very pleased with what I have got. It has some great features and in my opinion will give any camera a good run for their money.

Sensor

Ask any decent photographer about the Bridge camera and they will no doubt point to the fact that they generally use a very small sensor, which is true and is limiting to a degree. But as a regular user I find the quality of the photos that I take are of sufficient clarity to keep me happy. At the end of the day is it not about what each person wants and if the end result is pleasing and fit for purpose then why worry that the sensor is very small.